Gaya APA
Kotler, Philip, Cox, Keith K.. (1984).
Marketing Management and Strategy A Reader .
New jersey:
Prentice-Hall.
Gaya Chicago
Kotler, Philip, Cox, Keith K..
Marketing Management and Strategy A Reader.
New jersey:
Prentice-Hall,
1984.
Buku Teks.
Gaya MLA
Kotler, Philip, Cox, Keith K..
Marketing Management and Strategy A Reader.
New jersey:
Prentice-Hall,
1984.
Buku Teks.
Gaya Turabian
Kotler, Philip, Cox, Keith K..
Marketing Management and Strategy A Reader.
New jersey:
Prentice-Hall,
1984.
Buku Teks.